Intellectual Property
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How US Companies Can Protect Their Intellectual Property (IP) in Vietnam
- 20 October 2025
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- by Stephen Le
Vietnam has become a strategic destination for US businesses across sectors like technology, manufacturing, pharmaceuticals, and consumer products. But with growth comes risk-particularly when it comes to protecting intellectual property (IP). From trademark squatting to unauthorized use of software, US companies operating in or sourcing from Vietnam must take proactive steps to secure their IP assets. Relying solely on US-based registrations or informal business agreements isn’t enough. Vietnam follows a distinct IP regime, and enforcement requires...
Key Questions on Data Protection in Vietnam
- 24 April 2025
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- by Hannah Huynh
Question 1: Are there any recent notable developments in data protection regulations in Vietnam? The Vietnamese Government introduced Decree No. 13/2023/ND-CP on Personal Data Protection, which took effect on July 1, 2023. This marks a significant step toward aligning Vietnam with international data privacy standards. However, there is still uncertainty regarding compliance, particularly concerning core obligations related to consent, data collection, and data control. The Vietnamese Government is currently drafting a new Law on Personal Data...
What Types of Intellectual Property Need Legal Protection
- 01 September 2024
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- by Stephen Le
Whether you’re an individual creator or a multinational corporation, protecting your intellectual property is vital to maintaining a competitive edge and safeguarding your investments. Vietnam, as part of the international business landscape, has embraced intellectual property laws in line with global standards, ensuring that companies and individuals have the legal tools to protect their creative and innovative work. But what exactly qualifies as intellectual property, and what types of IP need legal protection? This article provides...
Is Imitation Truly the Best Form of Flattery?
- 22 August 2024
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- by Stephen Le
Regrettably, we have noticed a growing trend of blatant imitation by some local firms in Vietnam, which undermines the authenticity of our brand and devalues our hard work. While imitation is a form of flattery, this is not the kind of flattery we are looking for. To our incredible clients and thriving legal community, we appreciate your continued trust and support as we uphold the highest standards in our work. Thank you for journeying with us.
Google’s Antitrust Trial: The Defining Internet Case
- 06 November 2023
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- by Lucia Pham
When the global Internet search engine—with a market share of 83.49%–goes to trial against the U.S. Justice Department on antitrust violations, the stakes are higher than ever. The gravity of the 10-week trial has the power to fundamentally shift how people use the Internet and financially impact the company behind the world’s most-used search engine. Notably, this trial marks a significant moment in the U.S. government’s broader campaign against Big Tech corporations. However, this lawsuit is...
Redefining Copyright in the Digital Age
- 30 September 2023
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- by Stephen Le
We live in a world where intellectual property (IP) stands as the lifeblood of businesses worldwide. Whether it’s cutting-edge technology, innovative designs, or brand identities, these are precious assets that need to be fiercely protected. Yet these are also the very things that are getting harder and harder to safeguard. Patents, copyrights, trademarks, and trade secrets – none of the four pillars of intellectual property are exempt from the emerging threats in our era of technological acceleration. Copyright...
Limits And Duration of Intellectual Property Rights
- 28 September 2023
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- by Vania Van
The protection of intellectual property rights reflects the responsibility and recognition of the law towards the achievements and efforts of individuals and organizations, the subjects of ownership rights. Provisions on the protection of intellectual property rights play a role in maintaining fairness, creating incentives to promote creativity, and contributing to the dedication of individuals and organizations in technical improvement activities, scientific research to create material and spiritual products for society, thereby promoting the global socio-economic development...
AI in Legal Context – Latest Move from The US Court!
- 21 September 2023
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- by The Saigon Times
In recent days, the discourse surrounding Artificial Intelligence (AI) and Intellectual Property Rights (IPR) has captured the attention of the technology and artistic creative communities… It is evident that AI-generated products are steadily increasing each day, presenting both new opportunities and challenges. However, presently, no national law or international convention has been enacted concerning the protection of creative works authored by an AI “creator.” Therefore, the interpretation of current law regarding AI creations falls under the...
Artificial Intelligence and Data: Swift Regulatory Measures Needed!
- 21 September 2023
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- by The Saigon Times
Even though humanity is still far from the era of science fiction artificial intelligence (AI) depicted in movies, where robots can think, feel emotions, or even rebel, recent technological advancements such as machine learning and Generative AI (a type of AI aimed at generating new data based on existing data) have garnered the attention of the public and legal experts. Today, it no longer surprises anyone to witness AI engaging in conversations on any topic, writing...
Unveiling Copyright Infringement: Understanding, Consequences, and Prevention
- 19 August 2023
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- by Le&Tran Team
What is copyright infringement? Copyright infringement is when someone unlawfully uses another person’s copyrighted work, which is protected by intellectual property laws. This includes copying, distributing, displaying, or performing the work without proper authorization. According to Article 5 of Decree No. 105/2006/NĐ-CP, infringement occurs when the following conditions are met: The work in question is covered by protected intellectual property rights. There is a clear indication of infringement in the work being examined. The person responsible...
Generative AI Raises the Stakes for the Art World And Copyright Law
- 31 July 2023
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- by Lucia Pham
When Jason Allen won first prize in the Colorado State Fair’s art competition in 2022 for his “Théâtre D’opéra Spatial” piece under the “digital arts/digitally-manipulated photography” category, he ultimately challenged the art community on what it means to be an artist. Allen stated that “he made clear that his artwork was generated with Midjourney” throughout the art competition’s duration—including the “drop-off” and “his narrative submission.” The Colorado State Fair defines “digital art” as the “artistic practice...
The Civil Procedure for IP Enforcement in Vietnam
- 10 July 2023
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- by Stephen Le
Under prevailing laws, the IP rights in Vietnam could be enforced under four different remedies, namely: civil enforcement, criminal enforcement, administrative enforcement, and customs border enforcement. While the administrative proceedings are still popular for the enforcement of IP rights in Vietnam, the judicial (civil and criminal) enforcement have been increasingly used by IP right holders to protect their rights and interests. Follow our guide to learn all about IP Enforcements: https://letranlaw.com/insights/ip-enforcement-guide-in-vietnam/
